I’m Guilty As Hell

H.E.R.O. is like a shovel - you can dig with it

I Made H.E.R.O.

See, I’m guilty because I made the H.E.R.O. eMachine years ago and so far I have not yet launched it in any major market. Pitiful isn’t it?  I just tested it a bit here and there and even had some pretty good results too.

So why am I so slow to get it going? (Hold it. That’s what my wife would ask. You haven’t been talking to her have you?)

Let me start by telling you what H.E.R.O. actually is and then we can get on with my guilty plea.

H.E.R.O. is an acronym (hope you don’t mind acronyms I use them a lot so I’m guilty there too) for:

  • Honest
  • Examination of
  • Real
  • Occurrences

Don’t worry if this doesn’t make sense just yet, it will soon.

H.E.R.O. is a little… “unusual” I guess you could say. See it’s not at all like any other thing you may have seen in personal development. It’s not a bunch of information that you must read and study over and over again.  It’s not like meditation or yoga either.

In fact H.E.R.O. is downright weird actually. It’s more like a tool or even an appliance like a toaster than a personal development program.

I think I probably describe it best by comparing it to Google… but in reverse. With Google you put in a search term in and it spits out a result. With H.E.R.O. it gives you the proper search phrase, called a key, then you have to look at a past activity that relates to the key. This must be one of those times when you overcame an obstacle where your persistence or determination got a real workout.

Then you’ve got to type that result in and hit “enter”. Then keep doing more just like that with every key phrase it gives you.

It takes a while but by the end of it something incredible happens. You start feeling really really good about yourself but… for no apparent reason.

But we’re not done yet.

Next you’re asked to perform a kind of viewing exercise from inside of your own nervous system. (See, told you it was weird.)

It’s called the “fovea exercise”. If you’ve done it right so far you should be feeling something buzzing around in your gut area just below your rib cage. Now look at that area, known widely as the solar plexus, and type in your “impression” of what you are perceiving as being active there at that location.

Good. Now you’re just about done. Next you have to describe it an at least three of five categories.

What you have seen inside of you is the strangest (yet the most natural) thing you will ever experience. What you are “seeing” is the root core energy drive behind every act of persistence and determination you have ever performed. Or ever will perform in the future for that matter. (I describe it as an immune system for the mindset. In fact I write about mindset immunity a lot. It’s the only theory that makes sense. We have one for the body. why not one for the thinking?)

From then on you will forever be able to look and see that core energy whenever you want or need to. You never need to do H.E.R.O. over again ever. In fact you can’t.  You will be flagged if you try because we never allow repeat attempts once there has been a break longer than fifteen minutes during the process. It doesn’t seem to work as well and just wastes everyone’s time.

So, let me ask you.

If you had a tool like this how would you introduce it to the world? Especially a world that for almost 100 years has gotten used to personal development programs that are based on someone else’s story instead of your own?

Oooh!  Guilt feels so much better when it’s spread around.

More power to you.

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PS: Want to join us as we move to change the whole industry of personal development as we know it? Then leave me a comment below telling me how you would get this out to the world and I’ll arrange to give you an almost free H.E.R.O. test drive so you can see for yourself how H.E.R.O. works.

Happy Monday

Well here it is the start of another work week.  It’s now fall and the it’s cooler now. The leaves are falling off the trees and stuff looks like it’s all dying.

Geez. I used to hate this time of year. Summer’s over and school is well under way. You know what happens then? You start feeling crappy.

Are you having one of those days when you’re feeling beat down, run down, turned down, turned off or used up?

A lot of us are feeling that way lately and no wonder. The economy has tanked, things like houses – if you still have one – (remember those big square things with roofs?) are loosing more and more of their value while at the same time our food costs are rising.

Yikes!  How much can we take.


But hey, take some comfort, it could be worse. You could have been the brains behind the Yodeling Meter. First introduced in 1925 this clever but seemingly useless device was put together especially to measure the pitch of the human yodel. Maybe I’m just thinking like a marketer but I suppose it could have been a real scream during those summer weekend-long parties over at uncle Joe’s place.  Especially after a few of his bootlegged beers.

I don’t know how many of these were sold but I’d doubt if it covered the cost of the prototype, this professional promo photo, and the two lovely models.

Seriously though, if you really are feeling a little less than you’d like to, you should see this.

More power to you.

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Catching a New Age Ray.

James Ray's organization is now a tumbling house of cards
James Ray’s organization is now a tumbling house of cards. Photo: Flickr

A few days ago I was watching the news on-line about the situation surrounding new age guru James Arthur Ray’s fouled up retreat experience that left three participants dead. I picked up on a post by an astute writer who happens to run a New Age type blog. So I checked it out.

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The Physics of Motivation

It’s worth over seven billion dollars a year. Millions of us engage in its use every day.

But, for many of us it’s an unrealized waste of time.

I’m talking about the burgeoning self-help or self-development, or self-improvement industry. Whatever you call it that’s the one that’s got some of the biggest most recognizable names making huge profits from it.

Names like Dr. Phil, Dr. Laura, Dr. Grey and let’s not forget Tony Robbins.

But there’s a serious flaw here and it boils down to simple physics: heat rises.

What’s that got to do with your practice of self-development techniques?

Plenty.

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